Source: How to Predict the Conversion Value of Keywords for SEO – YouMoz – Moz
This is a great mathematical breakout of how to arrive at the monetary value of a keyword set in Google.
Predicting the value of keywords in SEO
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About Phil Ayres
Phil Ayres is the Chief Marketing Officer of Nobilis Health in Dallas, TX. Prior to Nobilis Health, I was the Director of Marketing for Travelocity.com in Dallas, TX. And, before that, I was the Director of Digital Marketing at Hotels.com - also in Dallas.
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