Archive | SEO RSS feed for this section

Predicting the value of keywords in SEO

Source: How to Predict the Conversion Value of Keywords for SEO – YouMoz – Moz This is a great mathematical breakout of how to arrive at the monetary value of a keyword set in Google.

Continue Reading Comments { 0 }

September: A Busy Month for Google

Google rolled out some interesting updates impacting small business in the 3-pack in September.  Many small businesses started seeing a shift around September 1.  This updated was dubbed the “Possum” update.  (Gotta’ love the creativity for the name selection!  🙂 )  In this update, both organic and local pack URLs moved significantly. Possum represents a […]

Continue Reading Comments { 0 }

Penguin is now a part of the Google algorithm

Today’s news is not really earth shattering.  Penguin has been around since 2012.  today, it was announced that Penguin would be built into the core algorithm. Source: Official Google Webmaster Central Blog: Penguin is now part of our core algorithm If anything, this is good.  It allows you to quickly get information on whether your tactics […]

Continue Reading Comments { 0 }

Interstitials on mobile web

Source: Official Google Webmaster Central Blog: Helping users easily access content on mobile Interesting article outlining Google’s position on interstitial ads on mobile web. As sites continue to try to force visitors into app usage, it’s clear that the use of banners, overlays and interstitials are on the rise in mobile web. As Google outlines […]

Continue Reading Comments { 0 }

Tools for determining the speed of your Site

Good article analyzing some of the tools for assessing the speed of a WordPress (or any) site.   How long does it take for your WordPress website to load? Two seconds? Three seconds? Heaven forbid, more than four seconds? If you don’t know, there’s a good chance that a slow-loading website is costing you pageviews […]

Continue Reading Comments { 0 }

Phil’s Favorite Tools for Enterprise SEO’s

This is going to be an ongoing list that I am going to be updating and maintaining. Chrome Extensions Omnibug Ghostery

Continue Reading Comments { 0 }
google-logo

Google Breadcrumbs Update for Mobile

Another week brings another noteworthy update launched by Google around mobile search listings. This update introduces breadcrumbs and site names into Google’s mobile results. For Google, this is a continued part of improving the usability of their mobile search results. For brands, it means a couple of new areas to potentially make updates to ensure […]

Continue Reading Comments { 0 }
google-mobile

How to Look at Mobile Results and Sites from Desktop

As we continue to develop for Mobile as a priority (“Mobile First”), it helps to be constantly aware of what your mobile visitors are looking at when they find you in search results or what they are looking at when they see your site.  But, you don’t have to whip out your iPhone or Android […]

Continue Reading Comments { 0 }
Screenshot_080415_035153_PM

Phil’s Favorite SEO Tools

Backlink Tracking Ahrefs (https://www.ahrefs.com) Keyword and Competitive Intelligence Majestic SEO (http://www.majesticseo.com) SEMRush (http://www.semrush.com) On-page Intelligence Onpage.org (http://www.onpage.org) Crawling Deep Crawl (https://www.deepcrawl.com): Screaming Frog (http://www.screamingfrog.com) Assorted and valuable SEO tools Jim Boykin Tools (http://freetools.webmasterworld.com/) Spyonweb (http://www.spyonweb.com) Page Speed checkers Web Page Test (Desktop):  (http://www.webpagetest.org/) Google PageSpeed Insights (Mobile):  (https://developers.google.com/speed/pagespeed/insights/) URI Valet (Desktop and Mobile) (https://urivalet.com) Think […]

Continue Reading Comments { 0 }

Reverse Image Search Engine

I came across this site today.  Super helpful for webmasters and SEOs.  If you see an image and you need to know where else on the site (or somewhere else) that image is, you just need to upload the image here.   Source: TinEye Reverse Image Search

Continue Reading Comments { 0 }